Thursday, June 24, 2010

Shadowplay : "Thank you for not smoking" title sequence

Shadowplay Studio is a design and content studio located on the Miracle Mile in Los Angeles. They produce high-quality projects that span a wide range of media, from film title design to video game cinematics, and from web series to Broadway video projection design.

The featured work below is from way back in 2005, when they did the opening title sequence for Jason Reitman's film "Thank you for not Smoking".



Credits

Main title designers
Gareth Smith
Jenny Lee

Production Assistant
Jason Moskovitz

Main title producer
Ari Sachter-Zeltzer

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Not only is this a 5 year old animation, the use of classic cigarette packaging adds to its vintage nature. The overall color palette, along with spot-on pacing, and excellent typography combine to make this a really solid piece of work.

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About Me

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I am currently a designer / animator for the ABC Design Department specializing in creating motion graphics, 3D and visual effects for ABC / Disney. I have successfully branded, designed, and animated campaign packages for various primetime shows for 10+ years. My work can be viewed on television, print, and the web. View more work on vimeo. I founded Afrobeat Down, Los Angeles premier Afrobeat Ensemble in 2002. I write, conduct, sing, play guitar and percussion for the group. Afrobeat Down on FACEBOOK. I create electronic music / DJ under the Moniker, "Sir Pele" on SOUNDCLOUD.