Wednesday, August 6, 2014

Golden, Venice, CA. / Paris, France

Golden is an Animation / VFX studio located in Venice, CA. & Paris, France. It is run by Creative Director Jake Banks (formerly Stardust), Executive Producer Matthew Marquis (formerly Stardust), and Head of VFX, Guilaume Marien (founder of Mathematic - France). They wanted to build a studio that was committed to creativity and ideation that is supported, not encumbered, by innovative visual effects and post process. Launching in response to the every changing industry model, Golden is a multidisciplinary studio whose focus is the fusion of high-end live action production, concept, design, animation, VFX and finishing.

The 1st video below is the a spot they did for HP where they use almost every animation style in the book to show how versatile the new HP notebook is. There are amazing transitions between paper cut outs , cartoon style, realistic VFX, and many others all illustrating how personal the HP notebook is to each individual. This spot also illustrates how many ideas, and creative expressions can be generated with the help of one's imagination, combined with the power of their HP personal notebook.




The 2nd video below is a spot from 2013 they did for Google's First Laptop, Pixel. It takes you on a journey from the origin of an actual pixel built in 3D, and as the camera backs out, it becomes another amazingly well done realistic 3D jelly fish on the actual laptop screen. A series of animated glints, and colorful glow overlays help show the power of Google's first laptop. One quickly goes into a light journey illustrating the speed, efficiency, and innovation of Google's first computer. This spot looks like it was created entirely in 3D, besides the shots of the man's finger as he touches the screen. The use of After Effects with Trapcode, FORM, appear to be used as well.

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About Me

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I am currently a designer / animator for the ABC Design Department specializing in creating motion graphics, 3D and visual effects for ABC / Disney. I have successfully branded, designed, and animated campaign packages for various primetime shows for 10+ years. My work can be viewed on television, print, and the web. View more work on vimeo. I founded Afrobeat Down, Los Angeles premier Afrobeat Ensemble in 2002. I write, conduct, sing, play guitar and percussion for the group. Afrobeat Down on FACEBOOK. I create electronic music / DJ under the Moniker, "Sir Pele" on SOUNDCLOUD.